Jrt
Perhaps the greatest mystery about Jrt is how he manages to have such an extraordinary range: industrial websites, historic beer brands, menus for mouth-watering barbecue, punk rock posters, and some of the most iconic toy brands the world has ever known–Jrt has done it all. He’s always thoughtful, engaging, funny, and precise, bringing inspiration and attention to detail to every client.
Rustle & Spark is a team of elite branders, marketers, and creatives
who marry strategy and inspiration to grow your bottom line.
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Adam
As founder of Rustle & Spark, there are two things Adam loves above all about this business: One is when clients say, “finally, somebody gets us!” The other is putting talented people in situations that let their gifts shine.
With 25 years of branding, marketing, and story-based communications experience for companies like Mercedes-Benz, Kellogg’s, Haagen-Dazs, Berklee College of Music, and Moses Brown School–and many more–Adam loves few things more than applying timeless principles to a new industry.
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Michael
Everywhere Michael has applied his talents as a Chief Creative Officer two themes emerge: incisive strategy and jaw-droppingly beautiful (and effective) design.
Over the years, he has led identity campaigns for clients as diverse as HBO, ESPN, Citi group, Fidelity, Sweet Baby Ray’s, Timberland, the State of New Hampshire, and many, many more.
Michael’s gift for applying a brand to long-running, multi-channel campaigns means that no matter how big you want to go, he’s been there and can show you the way.
Sophia
If Sophia looks familiar, you may have been watching The Chosen, Mare of Easton, 21 Bridges, or a dynamite production somewhere between New Jersey and New Brunswick.
That’s because when she’s not bringing stories to life for Rustle & Spark’s clients, she’s a working actor on stage and screen.
Sophia also guides clients in communication, presentation, and delivery skills to make the most of their turn in front of the lens so they’re confident and camera-ready.
Rupert
As divisional sales lead, project manager, marketing manager, and senior producer, Rupert has driven strategic business growth in the U.K., U.S.A., and the Land Down Under.
But behind the international business profile is an in-demand photographer who has shot for a long list of commercial and magazine clients in Germany, France, the U.K., Ireland, Israel, Turkey, Dubai, Australia, New Zealand, Thailand, and more. So whether you need the perfect head shot or stunning images that capture the personality of your company, Rupert will be on location at just the right 1/125th of a second.
Melba
Melba is a writer, creative strategist, and content marketer with nearly 25 years of experience telling the stories of multinationals and mom-and-pops alike—including Microsoft, Rosetta Stone, Pfizer, PBS, and Booz Allen Hamilton.
A unique flair for language and strong conceptual skills differentiate her strategic approach to creative problem solving. As a Certified Lego® Serious Play® Facilitator, Melba also helps teams bolster their communication and ignite problem solving using the power of play.
Lara
As a former professional athlete and member of the U.S. Freestyle Ski Team, Lara's love and expertise for all things heath, wellness, and fitness run deep. The founding senior editor at Women's Health, her writing has appeared in just about every major health and fitness magazine, and WebMD.
Creator of Fitbit radio, she has hosted podcasts and directed content marketing for a variety of medical device, wellness, and other companies including SpaRitual, Scribd, HOKA, and Conneqt Health, as well as senior-living networks like Brookdale, Touchmark, and more.
She has ghostwritten and edited several books, including an International Book Award winner, served as creative director for several companies, and is a RYT-200 certified yoga teacher.
Dan
Dan Cronin is an Emmy-winning comedy writer, and a Clio and One Show-winning copywriter based in Los Angeles.
He has written for Late Night With Conan O'Brien, Conan on TBS, the MTV Movie Awards, and clients such as Absolut Vodka, Embassy Suites, Starburst, Nextel and Sprint while working for TBWA\Chiat\Day in New York.
He loves nothing more than kicking ideas around until they start kicking back, both meanings.
Jonathan
With a distinctive eye and approach to photography, Jonathan not only captures the subject, he captures the mood.
For clients who want to be expressive in the ‘je ne sais quoi’ of their brand identity, Jonathan’s work always evokes appreciative, thoughtful nods of approval.
As a storyteller, event maestro, and content developer, he brings thoughtful and inclusive perspectives to every strategy session, article, and event.
Joey
Joey is a writer, editor, and storyteller with more than 20 years of experience at top consumer magazines, including People, Allure, and Harper's Bazaar. Most recently, she was the Executive Editor of Seventeen, which made her an expert in all things Gen Z to A.
Matt
When the pressure mounts, you want someone who can help you hone the message, find the best possible timing to release it, and know exactly who to give it to. That’s why we have Matt on board. As an Emmy and Peabody award-winning journalist, Matt knows crisis communications from both sides of the hot mic, and can help you get through a tough situation with grace.
Ginger
A veteran of agencies in Washington, DC and Boston, as well as in-house project manager for global and online learning with McGraw-Hill, Ginger knows how to keep a team on track.
With a background in design, UX/UI, and usability optimization, she speaks the native dialect of everyone on the team, from engineers to illustrators.
Wang
TsheWang was born and raised in Nepal, where guests are revered as gods.
A data-driven digital marketing strategist, he holds an MBA from Johnson & Wales University, where he was anointed the Most Welcoming Wildcat.
At Rustle & Spark, he treats every client like an honored guest–as only he can.
Chris
As a set and experience designer, Chris can make sure that when the trade show badges and business cards have been packed away, your booth is the one they remember.
With two decades of experience designing and producing sets and live events, he can steer the budget, find the right on-site artisans, and manage the details so your brand makes an unforgettable impression with customers.
Rob
With over 30 years of experience as a writer, radio host, and communications director, Rob always has a keen sense of where the heart of the story is, and how to get it across.
His extensive contacts within the music industry deepen the connections he’s able to make on behalf of clients, tying their business goals to broader cultural movements to harness market momentum.
Steve
A message is only as good as its delivery. That’s why we have professional actor and public speaking coach Steve Kidd on the team at Rustle & Spark.
Whether you need to improve your sales pitches, make sure you give the performance of a lifetime to investors, or make sure that you can deliver hard news to your team in a crisis with confidence and poise, Steve is ready to make sure your voice rings clear and steady with the words you have so carefully prepared.
Amanda
Sometimes the problem is that things are stuck, and no one really knows how to un-stick them. When that happens, you’ve got two options: grab a can of WD40, or call Amanda. As an attorney, she knows how to see all of the possible options, and how to pick the best one, but she also has a deep well of tools beyond the law–social workers, movie producers, lobbyists, and more. Once your story is perfectly crafted, Amanda can make sure the right people hear it at exactly the right time.
Shayna
Director, producer, DP, screenwriter… if it has to do with movies, Shayna has done it. And while filmmaking is a notoriously high-pressure endeavor, she always mellows the team with her unflappable, positive calm. It’s just speculation, but we think it’s because she grew up in Hawaii.
Wherever it comes from, her skill and demeanor have wooed and won over clients like Chase bank, American Idol, The Travel Channel, Hawaii Public Television, and Thom Yorke of Radiohead.