The ONE word that wrecks a story

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The Rustle Up! – 02 – The ONE word that wrecks a story
Rustle & Spark

Much of the power of storytelling comes from the fact that stories don’t tell you what to think, feel or believe. We have almost insurmountable defenses against being told what to think—but a story just lays out events as they happened, letting people form their own conclusions.

But there's one kind of word that undoes that good work—a certain kind of adjective.

Most adjectives are great. They tell us the sky was blue, or the grass was green, or the sound was loud. 
Those adjectives merely observe and describe reality. But there's another kind of adjective we like to call “conclusory adjectives.”

A conclusory adjective is an conclusion the storyteller has reached, and by including it they’re telling you what the events in the story mean. In ÷other words, they’re telling you what your conclusion should be, and in storytelling that's not fair play. You get to form your own conclusions.

So conclusory adjectives are words like “funny,” “sad,” “infuriating,” or “delightful.” 
Delightful? Says who?

A storyteller can describe a stoplight is being red, because we can all look at a stoplight and agree it's red. But when they try to skip to the end of the story and declare what it means, that takes away the listener’s autonomy to form their own conclusions.

Have you ever heard someone tell a story and with a buildup and then say, “This is so funny, you're gonna love this…?” 
It kills the joke. What might have been funny wilts into something that is at best “humorous,” and it always feels a little like we’ve been cheated out of a laugh by the teller’s insecurity. That’s because when someone tells us what to think, our mind recoils, effectively saying “Maybe. We’ll see about that…”

So when working a story, it's a good idea to record it, write it down, and review your work for conclusory adjectives—and delete them mercilessly. Let the story speak for itself. let people form their own judgments, and they’ll repay your respect for their autonomy with attention and engagement.

What mistakes should I avoid in storytelling?

How do I tell a good story?

Why don’t my stories move people?  Why are my stories boring?

 
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