Introducing StoryStrengths

Job interview

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The Rustle Up! – 03 – Introducing StoryStrengths!
Rustle & Spark

We keep hearing from friends and colleagues thinking about making a move in their career—or who are between careers—that it's really, really hard to get a job these days. 
After a fair amount of research, and it seems two competing dynamics are at the root of the difficulty.

The first is that almost every job posting out there is using some kind of applicant tracking service (ATS). This is a software algorithm, or “bot,” that screens resumes for optimal candidates to forward on to human reviewers. 
As a machine, it's doing basic pattern-matching against an idealized set of criteria. The more a resume conforms to that pattern, the more likely it is to make it through to actual humans.

Additionally, there are a number of formatting approaches that enhance readability—but confuse the bots. This can get great resumes filtered out so they never see the light of day. And the out-of-the-box gem of a hire? Forget it. Those kinds of people get filtered out quickly.

Taken together, this means that every applicant who gets in front of an interviewer or hiring committee is effectively a commodity. They all look the same, because that’s what the bot was searching for. So how are you supposed to stand out?

The best way to connect with people, share a message they absorb and retain, and shift them to believing in you is, of course, a story.

So we created StoryStrengths.

This three-session program optimizes your resume for the jobs you’re after and weeds out formatting errors that could get you filtered out. At the same time, we use the world-renowned Clifton Strengths system to identify what makes you uniquely great. Then we walk you through your resume together, reexamining your accomplishments through the lens of your strengths, and teaching you how to tell powerful stories that bring it all to life.

If you’re looking for the next step in your career—or planning to—set yourself up for success with StoryStrengths!

 
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The Ethics of Persuasion

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The ONE word that wrecks a story